Category Archives for "Branding & Marketing"

Benefits of a Restaurant Reservation System

By Massimo Montone | Branding & Marketing , Operations , Restaurant Consultant

Benefits of a Restaurant Reservation SystemThe restaurant industry is continuously evolving to meet the needs of its customers by providing them with a memorable dining experience. It has seen many changes in recent years, such as the mushrooming of new kinds of restaurants globally with different cuisines and fusion of menus. Not only this, but […]

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A Guide on Using Social Media Effectively for Restaurant Marketing

By Judy Tse | Branding & Marketing , Start up

A Guide on Using Social Media Effectively for Restaurant MarketingAre you a restaurant manager struggling with leveraging social media platforms for your restaurant marketing? Do you feel you’re not tech-savvy and find it difficult to use social networks to maximize your revenue? Well, you need not worry. You have come to the right place!Though restaurant […]

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How to Tell When Your Restaurant Needs to Be Rebranded

By Judy Tse | Branding & Marketing , Restaurant Consultant

How to Tell When Your Restaurant Needs to Be RebrandedLike any other business out there, your once-thriving restaurant may start losing customers as they discover better alternatives. Does that mean you should close your establishment and call it a day? No, you just need to think out of the box and rebrand.We understand that this […]

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A Guide to Using Influencer Marketing for Your Restaurant

By Massimo Montone | Branding & Marketing , Growth , Restaurant Consultant

A Guide to Using Influencer Marketing for Your RestaurantSocial media influencers have become the guiding force for almost anything these days. From where to buy your next pair of shoes to where you should go to eat—you’re likely to check in with social media trends before you make a decision.That’s why; using the right influencer […]

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How to Create a Brand for Your Restaurant

By Judy Tse | Branding & Marketing , Restaurant Consultant

How to Create a Brand for Your RestaurantThe hospitality industry is full of restaurants and bars that are always to attract customers by any means possible. If you plan to open a restaurant in the near-future, customers may have difficulty setting it apart from the numerous other eateries in the area. This is where strong […]

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Restaurant Marketing Tips to Amp Up Your Social Media Game

By Judy Tse | Branding & Marketing , Restaurant Consultant

Considering the competition in today’s restaurant and foodservice market, it is imperative to adopt a proactive approach to stand out in the crowd and reach your customers. You need to be where your customers are and adopt a winning marketing strategy. With more than 3.9 billion people using various social media platforms in 2020, social […]

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4 Restaurant Marketing Ideas and How to Increase Engagement

By Judy Tse | Branding & Marketing , Restaurant Consultant

4 Restaurant Marketing Ideas to Increase EngagementCost-effective and creative restaurant marketing ideas can significantly increase customer engagement and bring your restaurant closer to success.Strategies for marketing your restaurant Managing to keep your restaurant running in its initial years takes a bit of work. One common challenge that many new restaurants need to overcome is bringing in […]

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How to Start a Street Food Stall in the UK?

By Massimo Montone | Branding & Marketing , Leadership & Management , Restaurant Consultant , Start up

How to Start a Street Food Stall?Reasonable start-up costs, low-key maintenance, and high profits—learning how to start a street food stall could be your ticket to success.When you think about it, opening a street food stall is an excellent opportunity for an aspiring chef. It is a low-risk venture compared to a proper restaurant. You […]

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Restaurant Marketing Strategy and How to plan it

By Judy Tse | Branding & Marketing , Restaurant Consultant , Start up

Restaurant Marketing Strategy and How to plan it Your restaurant should spend at least somewhere between 6% and 8% of the total sales in marketing, but the idea is to do marketing when you are busy. Don’t wait until you are quiet. Remember, for a restaurant it is more, much more difficult and more expensive to […]

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Why You Should Never Ignore a Marketing Budget For Your Restaurant

By Judy Tse | Branding & Marketing , Restaurant Consultant , Start up

Why you should never ignore a marketing budget for your restaurantWhat most restaurants owners and managers ask me is how much money they should be spending in marketing. There is no one fit for all every restaurant business is different and all come s down to the budget. Decide how much you can afford in […]

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